
INVEST IN THE DJ AWARDS
A BUSINESS THAT GENERATES DIVIDENDS FROM £3.7M OF PROFITS IN 12 MONTHS
Investment Opportunity: DJ AWARDS
Company Structure:: DJ AWARDS USA L:LC.
Florida Limited Liability Company
FEI/EIN Number L25000122670
Incorporated on 03/12/2025
Funding Requirement
Seeking $500k investment by May 2025
Pre-money valuation: $2.5 million
Minimum investment $20,000
Capital used for
Acquisition of 5 year DJA Awards license from DJ Awards (Spain) SL
Marketing & setup for the first event in Miami (Dec 4th 2025)
Financial Highlights
Break-even & cash-positive by end of 2026
2029 Revenue: $2.7M (from sponsorship & events)
2029 EBITDA: $1.2M
Growth & Expansion
2026: Expansion to LA (Coachella / April), NYC (June), SF (Burning Man / Sept)
2027: Further expansion to Vegas (EDC / May), Chicago (ARC/ Aug), Detroit (Charivari / Sept)
2028 Onwards: selling branded kits to smaller city-based events generating $15k revenue per event (eg DJ Awards New Orleans)
Growth & Valuation Potential
24 years of heritage and credibility within the global dance music and DJ community
Access to a worldwide network of influential artists, partners, and ambassadors
Experienced management team with deep industry expertise and an extensive network of contacts across music, entertainment, and live events.
Combined social media reach of network with over 300 million followers
Strong global brand positioning and recognition
Unique value proposition in the music and entertainment industry
Recurring revenue from flagship events and sponsorship
Forecast valuation: £12m+ by Year 5
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24 YEARS OF HISTORY
Founded in 1998 by José Pascual and Lenny Krarup, the DJ Awards has been honouring excellence in dance music for over 24 years. Held annually during the closing week of the Ibiza summer season the DJ Awards is attended by the most famous and successful DJs on the planet including aft Daft Punk, Fernandisco, Pete Tong, Basement Jaxx, and Carl Cox For 19 years the iconic event was held at Ibiza super club Pacha before celebrating its 20th anniversary at the worlds no1 club HI Ibiza. On the back of this success of 2024 the team are returning to Chinois in October, launching DJ Awards USA in Miami December 2025 and producing the Legends Tour in February 2026 to celebrate the 25th anniversary, which will see the winners of the last 25 years (the greatest DJ’s the world has ever seen) all play for the greatest party the world has ever seen on board the Orient Express.
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THE DJ AWARDS TEAM
Andrew Grant
CHAIRMAN
Formerly the CEO of one of the UK’s leading digital agencies, Andrew played a key role in developing platforms and applications for major clients, including the Royal Bank of Scotland (RBS), NatWest Bank, Barclays Bank, Jaguar, Pepsi as well as delivering software solutions for the UK Government and the National Health Service (NHS). As the CEO of TechAdVenture, a London based tech investment firm, Andrew has helped develop and invest in cutting-edge technology across healthcare, payments, and music. He also launched Bold Minds, a YouTube channel dedicated to championing the entrepreneurial journey and inspiring the next generation of dreamers to build better businesses.
Barry Mullholand
FINANCIAL DIRECTOR
Barry Mulholland is an chartered accountant and accomplished finance executive with extensive experience as a Chief Financial Officer (CFO) in the fashion industry. Barry Mulholland played a pivotal role in leading the buyout of Stella McCartney from Kering in 2018. He also served as CEO of Victoria Beckham and Christopher Kane, where he secured multi-million dollar investments into both companies and drove strategic growth and operational excellence. Additionally, he held the position of Financial Controller at Burberry, contributing to the financial stewardship of one of the world’s most iconic luxury brands.
Richard Sanders
COMMERCIAL DIRECTOR
Richard Sanders is a senior commercial strategist with deep expertise in brand partnerships, sponsorships, and revenue growth across the global music and entertainment sectors. As Commercial Director of the DJ Awards, he leads on all sponsorship and brand collaboration initiatives, building long-term partnerships that align cultural influence with commercial value. With a background that includes senior roles at Universal Music, Spotify, and Sony, Richard brings a sharp understanding of how to connect brands with audiences in meaningful, scalable ways. His role is central to driving the DJ Awards’ commercial expansion and shaping its positioning as a premium platform for global brand integration.
Merrit Bayer
EVENTS DIRECTOR
Merritt Baer is a seasoned executive and creative producer with a proven track record in delivering large-scale cultural events that fuse entertainment, technology, and brand storytelling. As Head of Events and Production for the DJ Awards, he leads the end-to-end execution of global experiences—from concept to curtain call. He also serves as President of Secret Cinema, the pioneering immersive entertainment company known for transforming iconic films into live, interactive worlds. With experience across music festivals, live TV, and high-profile brand activations, Merritt is known for turning bold ideas into unforgettable moments that elevate every DJ Awards production to a new level of cultural relevance and impact.
Bindi Karia
INVESTMENT DIRECTOR
Bindi Karia is a highly respected figure in the global innovation and investment ecosystem, known for her ability to connect visionary founders with strategic capital. As Head of Investor Relations for the DJ Awards, she brings decades of experience across venture capital, corporate innovation, and high-growth startups to help scale the brand’s global ambitions. Bindi has held senior roles at Microsoft, Silicon Valley Bank, and PwC, and is a trusted advisor, board member, and mentor across the European tech and creative industries. With a deep understanding of both investor needs and founder vision, she plays a key role in shaping the DJ Awards’ growth strategy and long-term value creation.
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Mark Netto
HEAD OF AWARDS & EVENTS
Mark Netto is a powerhouse in the electronic music industry, with over two decades of experience in event management, artist representation, and music strategy. As co-founder of the International Music Summit (IMS) and former Events Manager at Pacha, he helped launch legendary Ibiza residencies and book A-list artists like Swedish House Mafia, Calvin Harris, and David Guetta. Through Ibiza Collective and IBZ Entertainment, he has led groundbreaking festivals and events worldwide. With deep industry knowledge and a vast global network, Mark continues to push boundaries in music, entertainment, and brand collaborations.
Mark Hutchison
HEAD OF
MARKETING
Mark is a seasoned digital strategist, project manager, and innovation lead with a career spanning top agencies and global brands. Starting at a tech start-up in Glasgow, he moved to London to work with FITCH and BD Network, leading digital project delivery for Diageo, Coca-Cola, Peugeot, Nintendo, Cadbury, and Corona. At Phantom, he managed high-profile projects for Google, Sony Music, and the Financial Times. With over a decade of experience, Mark has driven campaign management, digital innovation, content strategy, event execution, and app development, overseeing multi-agency collaborations for world-class clients.
Richard Squire
HEAD OF PARTNERSHIPS
Richard Squire is a leading force in commercial partnerships and brand strategy within the global music and entertainment industry. With a career spanning major festivals, record labels, and media platforms, he has built a reputation for delivering high-impact, revenue-driving partnerships that connect brands with culture in authentic and scalable ways. As Head of Commercial Partnerships for the DJ Awards and co-founder of mainstage agency, he has worked with some of the world’s biggest artists, venues, and events—crafting campaigns that resonate across dancefloors and digital channels alike. Richard’s strength lies in aligning brand goals with cultural credibility, making him a trusted bridge between commerce and creativity.
Ryan Ried
PRODUCTION MANAGER
Ryan bE is an international DJ, music curator, and production manager known for blending his passion for sound with precision in event execution. Based between Ibiza and London, he has performed at world-renowned venues like Hï Ibiza, Glitterbox, Pacha, Playa Soleil, Pikes (Melonbomb), The Cross, and Secret Garden Party. In 2024, he joined the DJ Awards as Production Manager, helping relaunch the iconic Ibiza ceremony. With a background in media and events, Ryan has delivered high-profile projects for BBC, KISS TV/Radio, Nike, IMG, and IMS, forging invaluable industry connections. Whether commanding festival stages, curating beach vibes, or managing complex productions, he bridges the gap between creative artistry and seamless event execution.
Julia Cameron
SOCIAL MEDIA MANAGER
Jules Cameron is an international DJ, social media content creator, presenter and people connector known for having her finger on life's pulse. Jules has worked in communications across multiple industries building an extensive network in the music and events space. Her original sketches have racked up millions of views online and lead to partnerships with global brands. As a DJ she has been setting dance floors alight around the globe, most recently launching various art shows at ME hotels, curating her own successful club night Dig Deep, leading the way for brands such as Gone Rogue, Gilgamesh, Beachouse Ibiza, Meraki, The Box, Discolicious, Brighton 1360, Blue Marlin, Nobu, Secret Garden Party and Pikes Ibiza as well her electric residency at The Cross.
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